Financial Services Paid Advertising
Specialists in running paid outreach campaigns across Google, Bing, Facebook and LinkedIn
In the highly competitive field of financial services, reaching prospects and generating leads is a must and that’s where TBG Group steps in, offering a powerful solution through our Paid Advertising services. We’re here to help your financial service firm tap into the potential of PPC campaigns, so you can connect with your target audience more effectively.
At TBG Group, we understand the significance of smart lead generation in the financial industry. Our paid advertising services are all about making it easier for financial service firms like yours to engage with prospects and generate leads efficiently and cost-effectively.
Reaching the Right People: We’re all about getting your message in front of the right audience. Our PPC strategies use data-driven insights to ensure your ads are seen by folks who are genuinely interested in financial services, boosting your chances of getting valuable leads.
Budget Control: Paid advertising allows you to manage your budget effectively. With our expertise, you can get the most out of your investment by reaching your target audience while keeping your costs in check.
Instant Visibility: Unlike some marketing tactics, PPC ads provide immediate visibility. Your financial service firm can show up at the top of search engine results and across various online platforms, giving you a head start in capturing leads.
Testing and Tweaking: We continually fine-tune your ad campaigns through A/B testing, making sure your messages and visuals are as persuasive as possible, leading to more conversions.
Data-Driven Insights: Our campaigns are supported by analytics, giving you real-time feedback on what’s working and what needs improvement. These insights empower you to make informed decisions and refine your PPC strategy.
Our knowledge within Pay Per Click Advertising is extensive, with specialists who have decades of experience within PPC Advertising and responsible for multiple, highly complex campaigns that have generated high-quality leads for our clients.
When setting up your Paid Advertising campaign, we work closely with you, the client, to ascertain what exactly the end goal will be. Whether it be direct sales of a product/service, general brand awareness, website traffic, phone calls etc., the desired outcome will be the key influence in how your campaign is structured.
Relevant, high-quality ads
Bespoke Targeting Options
Easily Controlled
Monitoring and Review
What We Do - Our Services
We understand that not every financial services firm is the same and not everyone will require the same type of services. However our mission doesn’t change; which is to help you grow. This means that our range of services is necessarily wide. Whether you are looking to build trust and loyalty among your existing clients, bring on new mortgage or protection leads or grow your online presence and brand awareness, we design specific campaigns for you that match your business goals.
Inbound/Outbound Customer Service
Flexible inbound and outbound phone-based customer service solutions that address customer demand and manage response for your firm,
Lead Generation
Delivering prospective clients to you making sure that all leads we provide are of value to your business
Appointment Setting
Quality, qualified appointments that will fill your advisers diaries with genuine, interested prospects.
Data Cleansing & Enrichment
We have extensive experience in conducting telephone-based legacy data cleansing, profiling and enrichment projects
Email Marketing
Creation and distribution of consistent, intent-driven e-mails to existing clients or new prospects accompanied by user actions and detailed reporting
Social Media Marketing
Working with you to create the perfect, tailored social media marketing campaign that aligns with your end-goal objectives
Text Message Marketing
We will work with you to engage customers and boost retention with tailored messaging and easy-to-launch campaigns.
Compliance Checks
A robust Treating Customers Fairly (TCF) and Consumer Duty Compliance Program that assists financial firms in maintaining demonstrable evidence of putting customers first.
Website Build & Management
From initial wireframing and domain setup all the way to ongoing management, we can help at any stage
Surveying
Open dialogue in a polite, professional, and efficient manner to go through your survey in the volumes you want. Full reporting back with MI, any patterns, and further relevant information.
Paid Advertising
We can manage an existing paid ad campaign or create new campaigns that suit your budget, goals and timescales
Design, Print & Direct Mail
We can manage all of your design, print and direct mail for letters, brochures and other business literature indepently or part of a broader client campaign
Call, Email or Meet Us
Take your financial services business to another level with help from our telemarketing and digital marketing specialists at TBG Group . Specialising in everything from lead generation and appointment setting to email marketing and pay-per-click advertising, we’ve got the team, the technology, and the experience to deliver those results and help your business succeed.